Privacy policy
Your privacy is important. We are committed to respecting your privacy and to maintaining your personal data securely. This policy explains:
- What personal information we collect about you
- How we will use your data
- Your legal rights relating to your data
What personal information we collect about you
When you visit the site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the site, and information about how you interact with the site. We refer to this automatically collected information as “Device Information”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the site.
When you place an order for our products, we collect information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information”.
The information we collect will include your name, email address, home address, IP address and information about pages you access.
We will also collect information if you complete a customer survey, provide feedback, or participate in a competition. We refer to this information as “survey information”
When we talk about “Personal Information” in this Privacy Policy, we are talking about Device Information, Order Information and Survey Information.
How will we use this information about you?
We collect information about you in order to process your order manage your account,
If you give us specific approval, we will use your information to send you e-mails about special offers and products we think may be of interest to you. You can always unsubscribe from receiving these emails at any time using the link at the bottom of the email newsletter.
We will need to share information such as name, delivery address and contact information with our couriers to allow your order to be delivered to you. We have selected couriers who will only use this data for the purpose of delivering your order and contacting you about your delivery if required.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimise our site (for example, by generating analytics about how our customers browse and interact with the site, and to assess the success of our marketing and advertising campaigns).
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
- Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
We will not sell your data on to any 3rd parties or share data with 3rd parties if it does not have a direct correlation with delivering your Home of Characters experience.
We would like to send you information about special offers, products and services that are relevant to you and that we think will be of interest to you. This is only if you have opted in to receiving marketing. You can opt out of receiving these emails at any time.
Your legal rights relating to your data
You have the right to request a copy of the information we hold about you and/or to request for all data to be deleted (your right to be forgotten). If you would like details of your personal data that we are currently holding, please email or write to us at the following address:
Data Protection Officer
WIDDOP and Co.
Broadgate Business Park
Broadway
Chadderton
OL9 9XE
or
enquiries@thehomeofcharacters.com
You may at any time ask us to correct or remove information we hold on you.
3rd parties data is shared with
- Bing webmaster tools, to help understand the site to improve rankings on Bing
- Microsoft Clarity, to understand user behaviour to help improve our site
- Hotjar, to understand user behaviour to help improve our site
- Google Analytics, to understand user behaviour to help improve our site
- Shopify, to run our website
- Google ads, to target advertising on Google
- Microsoft adds, to target advertising with Microsoft
- Yotpo, to allow reviews to be solicited
- Searchanise, to run the search on our website
- Address validator, to help validate addresses
- Meta, to target advertising and track advertising performance
Cookies
What are cookies?
Like most websites, thehomeofgifts.com uses cookies to collect information. Cookies are small data files which are placed on your computer or other devices (such as smart 'phones or 'tablets') as you browse this website. They are used to ‘remember’ when your computer or device accesses our websites. Cookies are essential for the effective operation of our websites and to help you shop with us online (for example, remembering preferences as you browse the site). They are also used to tailor the products and services offered and advertised to you, both on our websites and elsewhere.
Information Collected
Some cookies collect information about browsing and purchasing behaviour when you access this website with the same computer or device. This includes information about pages viewed, products purchased and your journey around a website. We don't use cookies to collect or record information on your name, address or other contact details.
The Home of Characters can use cookies to monitor your browsing and purchasing behaviour to both offer you relevant products whilst using the site and to tailor our offering in the future
What are cookies used for?
The Home of Characters do not pass any cookie data on to third parties for the purpose of marketing non-Home of Characters products.
The main purposes for which cookies are used are: -
For technical purposes essential to effective operation of our websites, particularly in relation to on-line transactions and site navigation (e.g. remembering viewing preferences)
For The Home of Characters to market to you in a relevant way, particularly in regards to the banners and product recommendations presented to you
To allow The Home of Characters to collect information about your browsing and shopping patterns, including to monitor the success of campaigns, competitions etc. and to help improve our future offering
How do I disable cookies?
If you want to disable cookies you need to change your website browser settings to reject cookies. How you can do this will depend on the browser you use. Further details on how to disable cookies for the most popular browsers are set out below:
For Microsoft Internet Explorer
- Choose the menu "tools" then "Internet Options"
- Click on the “privacy” tab
- Select the setting the appropriate setting
For Google Chrome
- Choose Settings > Advanced
- Under "Privacy and security," click “Content settings”.
- Click “Cookies”
For Safari
- Choose Preferences > Privacy
- Click on "Remove all Website Data"
For Mozilla Firefox
- Choose the menu "tools" then "Options"
- Click on the icon "privacy"
- Find the menu "cookie" and select the relevant options
For Opera 6.0 and further
- Choose the menu "Files" > "Preferences"
- Privacy
What happens if I disable cookies?
If your web browser is set to refuse cookies from our website, you will not be able to take advantage of certain features of our website, such as receiving personalised recommendations. As a result, we strongly encourage you to configure your web browser to accept cookies from our website.
Changes to our Privacy Policy
We keep our privacy policy under regular review and we will place any updates on this web page. This privacy policy was last updated on 3rd January 2024.
